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MICE

Mice - In 2014, Singapore hosted 3.2 million business visitors, and these visitors spent an estimated S$5.2 billion (excluding sightseeing, entertainment and gaming expenditure).

Singapore continues to establish thought-leadership through new compelling content in first-in-Asia events and first-in-Singapore events in 2014, 19th International Symposium on Formal Methods, Special Education Network In Asia (SENIA) Conference 2014 and International Conference on Interactive Digital Storytelling (ICIDS).

Singapore hosted major World Congresses and several key meetings including WTA Board Meeting and Global Advisory Council 2014 and the SPAR UK Convention 2014. Meanwhile, existing events such as the International Furniture Fair Singapore and BroadcastAsia continue to experience strong growth in attendance and/or exhibition space, signalling Singapore’s continued popularity as a MICE destination.

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